Building Brands Exeter 2025
Your complete day guide to Building Brands Exeter 2025.
We’ve been planning today for what seems like AGES! And now it’s here! Welcome to Building Brands Exeter!
We hope you have a great day with us, and pick up lots of great advice and inspiration that you can take back to the office next week and put into action! You’ve got a lovely new notebook in your goody bag that you can use to write down all your notes in, and a heart full of excitement. Go you!
Check out the schedule - this will tell you what’s happening throughout the day, when, and where. If you have any questions, please just grab one of us during the day and we’ll do our best to help you! Huge thanks to all of our incredible speakers!
Networking, tea/coffee
Grab a hot drink, say hi to all the nice people
Welcome to Building Brands
Driving value through brand
Tom and Ben explore how brands are dealing with changing customer expectations and the threats and opportunities posed by emerging trends
This is not a talk about AI.
Create a witty description for a talk that isn’t about AI. Something to do with people and experimenting. Include the words ‘brand growth'
Your next client is in the room
Martin shares how he helped her become a thought leader. He'll then compare and contrast two recent keynotes, highlighting what to avoid.
Building The Brand of Building Brands
Glimpse behind the curtain at how we created the refreshed visual identity for Building Brands
Making the invisible, visible: The key to marketing a service
Ever struggled to explain what you actually do, let alone market it? If your business sells a service rather than product, you’re not alone.
From Keywords to Conversations: Marketing Strategies for AI Search
As AI transforms the way people are searching online, traditional SEO is no longer enough.
AI Meets Email: Smarter Campaigns That Actually Convert
Email is still one of the most powerful marketing channels, but most brands are only scratching the surface.
No Clicks? No Problem: Mastering SEO in an AI World
AI is transforming the way consumers search and shop online, and this talk explores what that means for brands and retailers.
The hidden funnel – growing your revenue through clients you already have
Anna will show you how listening to clients and developing a thoughtful, well-designed client experience can increase lifetime value.
Beyond the bottom line: how mission and vision can drive success
Join us for an insightful talk where Bigwave Marketing explore a clear mission and vision and how harnessing it can have unexpected benefits
Your GA4 First Aid Kit: patch up the problems and flex that data
GA4 has been a mixed bag, from battling data discrepancies to chasing elusive insights. When it behaves, however, it’s a treasure trove!
Building brand equity with human centred design
In this session, I will share how putting people at the heart of design is the most powerful way to build lasting brand equity.
Lunch
Eat your own weight in conference food and brownies!
Welcome back to Building Brands
Kicking it all off with the sexiest hosts in all of Devon
75% of brands could disappear tomorrow and nobody would care. How can you be the 25%?
Explore why most brands fade into the background, & what separates the rare few we’d actually miss.
Storytelling. The Marketer’s Superpower
The brands we remember have 1 thing in common: a powerful story at their core. Stories win hearts, shape thinking, & keep you front of mind.
Afternoon (Cake!) Break
How do small companies become big brands?
This talk shares the journey of how a small company is using their brand to power profitable growth.
Thank you for coming to Building Brands!
So long, and thanks for all the fish