Gemma Rodgers, Software Developer, New Icon
Workshop title: LinkedIn Without Cringing-Out: Personal Branding to Boost Your Credibility (and Not Die of Embarrassment)
Workshop Summary
Ever written a LinkedIn post and immediately wanted to delete it? This session’s for you. Learn how to build a personal brand on LinkedIn without cringing yourself into an early grave. We’ll cover why LinkedIn is still the go-to platform for credibility and opportunity, how to create content that feels real (not robotic), and how to show up consistently without burning out. It’s about building visibility in a way that feels like you. Second-hand embarrassment need not apply.
About Gemma
Gemma Rodgers is a brand and content strategist who helps people show up with clarity, courage, and character in their personal brands—especially those who’ve spent too long trying to fit in. With a background in software development, photography, and self-employment, and a knack for helping others find the words that feel like them, she supports creatives, leaders, and founders in building visibility through personal branding without burning out or selling their souls.
