Benjamin Barnes, Neural Edge
Workshop title: Proving SEO Works: How to Win Over Your Leadership Team
Workshop Summary
Discover how to drive real SEO results and clearly communicate its value to your leadership team. This talk covers what’s changing in search, our 5-step SEO success framework, and how to turn data into compelling stories that get buy-in and boost business growth.
About Benjamin
Ben is a CIM qualified specialist in digital marketing strategy. He has worked in marketing for 10+ years across B2B and B2C. In 2019 Ben co-founded Neural Edge, a Search Marketing Performance Agency. A previous job role involved being part of the team that opened 60+ Screwfix stores per year + developing new store concepts. As MD of Neural Edge Ben has, since 2021, been pioneering the use of AI in digital marketing, finding ways to deliver the data-driven insights that power eCommerce success for our clients.