Charlotte May, Leadership Confidence Coach, Your Future Space
Workshop title: Why investing in your confidence is the best marketing strategy
Workshop Summary
As marketers, we pour our energy into building the brands we manage - defining their identity, setting goals, understanding audiences, and crafting great stories.
But what about the people behind those brands?
We are working on things that have never been done before, shaping culture and challenging norms. That takes confidence, courage and the self-belief to back your ideas.
As a former Brand Strategist turned Confidence Coach, Charlotte knows what it takes to make brands stand out. She now uses her expertise to help marketers build their confidence, overcome self-doubt and lead in a way that feels right for them. This talk explores how to apply the principles of brand-building to yourself and your team to boost your confidence at work.
We will:
Bust common confidence myths like "you have to be an extrovert to be confident"
Explore how your confidence directly impacts your work
Share practical ways to build your self-belief using brand-building principles you already know!
About Charlotte
Charlotte is a Leadership Confidence Coach, speaker, and former agency strategist. She helps marketers and agency leaders overcome self-doubt and lead with confidence.
After more than a decade working in media agencies with major brands like IKEA, Vodafone and Sainsbury’s, Charlotte knows how easy it is to lose yourself in deadlines, people-pleasing, and the pressure to prove yourself. Having reached burnout, she started on a mission to rebuild her confidence and now helps others to do the same.
She works with new leaders in marketing and agencies who are constantly second-guessing themselves, to overcome self-doubt and feel confident in their opinions and decisions.
Her talks are known for being honest, vulnerable, and actionable. Expect to feel seen, supported and more confident by the end of the session.